IT Freelancer
Free Yourself From 5 Limits In Sales
The boundaries exist only in your head
You may have been working in the IT sector for several years and have been successful, but from time to time, you reach your limits, and nothing progresses. New projects fail to materialize, and the fees offered seems too low.
It’s time to put your energy into marketing and sales. But here, you will quickly encounter limits.
Which limits could these be?
- Market limits (specialization in a niche)
- Competence limits (lack of skills)
- Capacity limits (no time for sales)
- Sales process boundaries (procrastination)
- Negative attitude and false beliefs
No matter what the boundary is, you can overcome it.
Market limits
Your chosen niche limits you to a small market.
Almost every IT freelancer focuses on a specific market. For example, some only work in startups, the next only in finance, the next specialize in Scrum, etc.
That is also what most clients demand — an expert for exactly their industry and field.
However, a market segment that is too specialized can quickly become a one-way street. For example, I was an SAP…
